The resource-based view of Wal-mart
Abstract:As the world's largest private employer and retailer, Walmart Stores, Inc. was on
the top of the Fortune 500 list and among the most recognized global brands. It helps people around the world save money and live better -- anytime and anywhere -- in retail stores, online, and through their mobile devices. How do the company really achieved its promise? The passage will use the resource-based view to make some brief analysis. Key worlds: Walmart resource-based view
1.Company Introduction
Walmart Stores, Inc. was founded by American retail legend Mr. Sam Walton in Arkansas in 1962. Over nearly 50 years of development, the company has served customers and is now the world’s largest private employer and retailer, on the top of the Fortune 500 list.Walmart is among the most recognized global brands.
Walmart helps people around the world save money and live better -- anytime and anywhere -- in retail stores, online, and through their mobile devices. Each week, more than 200 million customers and members visit its more than 10,700 stores under 69 banners in 27 countries and e-commerce websites in 10 countries. With fiscal year 2013 sales of approximately $466 billion, Walmart employs more than 2 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy and employment opportunity.
Vision :To become the worldwide leader in retailing
Mission:Wal-Mart does not have any official mission statement; their slogan of “Everyday’s low price, Always!” has certainly become the de-facto mission statement.
2.The intrdouction of resource-based view
The resource-based view (RBV) as a basis for a competitive advantage of a firm lies
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primarily in the application of the bundle of valuable interchangeable and intangible tangible resources at the firm's disposal .To transform a short-run competitive advantage into a sustained competitive advantage requires that these resources are heterogeneous in nature and not perfectly mobile .Effectively, this translates into valuable resources that are neither perfectly imitable nor substitutable without great effort .If these conditions hold, the bundle of resources can sustain the firm's above average returns.
3.The resource-based view of Wal-mart (1) List of identified resource Tangible resource Financial Resources Organizational Resources Physical Resources Technological Resources Intangible resource Human Resources Innovation Resources Reputational Resources Organizational culture Team coordinate Servant Leadership Service to the Customer
(2)VRIST Evaluation of Resources
Resource Valuable Rare Is it difficult to imitate Strong client base of fortune 500 firms Well-know brand yes yes yes yes yes yes yes yes Is it difficult to substitute yes Is it difficult to trade yes 2 / 5
name Financial Resources Organizational Resources Physical Resources Equipment resource Technological Resources Human Resources yes yes yes yes yes yes yes yes yes yes yes yes yes yes yes yes no no no no no no no no no no no no yes yes no no no no yes no yes yes Innovation Resources yes Reputational Resources Organizational culture yes Industry experience Team coordinate Servant Leadership Service to the Customer
yes yes yes yes yes yes yes yes yes yes yes yes yes yes yes yes yes yes yes yes yes yes yes yes yes （3）analysis:
A. Tangible resources
(1) Financial Resources: Wal-Mart's finances is well-established and stable. Its borrowing capacity is also high so it can offer or obtain funds for new program easily.
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The-resource-based-view-of-Wal-mart
