Pun in Beverage Advertisements
Meng;Yan;
【期刊名称】《校园英语》 【年(卷),期】2015(000)011
【摘要】Accompanied with the widespread commerce,the advertisement translation unavoidably will be a hot spot again.This paper will discuss usage and translation of pun in the advertisement translation.It will explain the definition of advertisement as well as pun and then give examples about the usage of pun in advertisement. 【总页数】1页(P.196-196)
【关键词】pun advertisement usage 【作者】Meng;Yan;
【作者单位】Southwest University of Science and Technology Sichuan;; 【正文语种】英文 【中图分类】H315 【相关文献】
1.Pun in Beverage Advertisements [J], Technology Sichuan 2.Application of Puns in English Advertisement [J], 欧阳清静
3.On Puns in English Advertisements——From the Perspective of Rele?vance Theory [J], 高淑萍
4.On the Pragmatic Functions of Pun in Advertisements [J], WANG Ya-qi 5.Pun Translation in English Advertisement [J], LI Hui-qin