最新资料欢迎阅读
2024智慧树,知到《跨文化商务沟通》章节
测试[完整答案]
智慧树知到《跨文化商务沟通》章节测试答案 见面课：冰山之下--商业广告中的文化价值观
1、问题:Culture is like an iceberg. Only a small part of culture is visible. For instance, food, dress, paintings are all apparent to eyes. But a great part of culture is hidden under the water, such as _, , and so on. 选项： A:views B:attitudes C:architecture D:customs
答案: 【views;attitudes;customs】
2、问题:Originally Geert Hofsted developed a model that identifies four primary cultural dimensions: _, , Individualism versus Collectivism, ___. 选项：
A:Power Distance
B:Long- versus Short-Term Orientation C:Uncertainty Avoidance D:Masculinity versus Femininity
1
最新资料欢迎阅读 答案: 【Power Distance; Uncertainty Avoidance;
Masculinity versus Femininity】
3、问题:Chinese consumers can be ascribed to the values of conformity and“face”. 选项： A:对 B:错 答案: 【对】
4、问题:It”s better for advertisers to realize and take note of the different cultural values and make corresponding adjustments to their advertising appeals. 选项： A:对 B:错 答案: 【对】
5、问题:The Americans have the spirit of innovation and risk-taking. They are not willing to cope with uncertainties inherent in life and can tolerate and accept new ideas and strangers. 选项： A:对
2
最新资料欢迎阅读 B:错 答案: 【错】 见面课：商业宣讲实践
1、问题:In the presentation of GTech, the first part is to introduce some basic information about GTech. 选项： A:对 B:错 答案: 【错】
2、问题:PPT with paragraphs of text significantly decreases the attention of the audience. 选项： A:对 B:错 答案: 【对】
3、问题:Keeping your hands in your pockets during the presentation shows your confidence. 选项： A:对 B:错 答案: 【错】
4、问题:Images in PPT can distract people”s attention and
3
最新资料欢迎阅读 make the message less powerful. 选项： A:对 B:错 答案: 【错】
5、问题:A subtle nod, smile or placement of your hands can drastically change the meaning of your words. 选项： A:对 B:错 答案: 【对】
6、问题:What is the most obvious difference among informative presentation, persuasive presentation, and goodwill presentation? ( ) 选项： A:the audience B:the information C:the purpose D:the language 答案: 【the purpose】
7、问题:GTech is a __ company ( ) 选项：
4
最新资料欢迎阅读 A:food B:technical C:media D:consultative 答案: 【food】
8、问题:Which is NOT the need of Japanese hospitals on robot nurses? ( ) 选项：
A:error-oriented B:integrated C:autonomous D:error-free
答案: 【error-oriented】
9、问题:Which can NOT help you identify your audience in preparing a business presentation? ( ) 选项： A: Age B:Appearance C:Occupation D:Interest
答案: 【Appearance】
10、问题:Which can NOT attract audience”s attention? ( )
5
2024智慧树,知到《跨文化商务沟通》章节测试[完整答案]
