四川外语学院英语语言文化系【电子商务课】授课教案
Lecturer: Ruoyu Lan
Listener: Students of Class 6&7, Year 20XX Date: 2nd of July, 20XX
Room: Room No.502, Main Teaching Building Time: 1600PM – 1650PM
Teaching Plan
(1) Focus of the Lecture - Aspects of Emerce – A Course Book, Chapter 10: Electronic Payment System
(2) Teaching Objectives - Understand the features and functionality of the major types of digital payment systems in the B2C arena;
- Understand the features and functionality of digital wallets; - Able to analyze current E-merce websites’ payment systems;
(3) Arrangement
- Step One: An introduction to the Chapter 10: Electronic Payment System
a)A short summary of previous E-merce theories and definitions, and how they relate to the importance of the Electronic Payment System;
b)List an vivid example of mon problem people meet while going through online purchases procedures, which, to some degree, might help the students to understand the definition provided later;
c)Definition for Electronic Payment System
- Step Two: An introduction to the major types of B2C Electronic Payment System a) Digital Wallets
b) Digital Cash -Online Stored Value Systems; - Smart Card Stored Value Systems;
c) Digital Credit Card Payment Systems d) Digital Checking Payment Systems
- Step Three: Understand the Digital Wallet System through a case study of BOC Electronic Wallet
a) Point out key words in the definition for the students:
b) Explain those key words in the following table:
c) Further explore the definition through a demonstration of case study:
d) A case study parison work to demonstrate two major types of Digital Wallet:
Step Four: Understand the Digital Credit Card Payment Systems
- a) Definition: Seek to extend the functionality of existing credit cards for use as online shopping payment tools.
- b) Use a chart to demonstrate the how the system works
- c) A case study of China Merchant Bank’s Credit Card Payment System
Step Five: Group Work – A analysis of the payment system of Dangdang Online Bookstore(http://.dangdang.).
a) Students will logon to the internet and check the current exiting online payment systems of a particular website in order to verify what they learnt previously.
b) A group discussion will help to analyze the advantages or disadvantages of the payment system.
Step Six:
- A summary to the lecture.
- A brief introduction to the tendency of future payment systems.
电子商务-四川外语学院英语语言文化系电子商务课授课教案 精品
