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2020年9月3936国开电大商务英语2试题及答案 一、交际用语(每小题2分，共10分) 1-5题选择正确的语句完成下列对话，并将答案序号写在答题纸上。
―You want to know about the value added tax， don＇t
you ―___________________ A.Yes， you need to introduce it for me. B.Yes， I must know everything about it. C.Yes， could you give me a brief overview of it [答案]C ―___________________ ―In most cases， it is the total income received. A.What does taxable income refer to B.Why do you want to know taxable income C.When do you start to learn about taxable income [答案]A ―Can we discuss the question of commodity inspection ―___________________ A.OK.The inspection of goods is particularly important. B.We would prefer to re-inspect goods at the unloading port.C.But there might be some dispute over the results of inspection. [答案]A ―This is Focus Advertising
Agency.How may I help you ―___________________ A.I＇d like to buy a pair of sports shoes. B.I＇m glad to introduce myself to you. C.I need to inquire about your advertising rates. [答案]C ―How can people avoid food contamination nowadays ―___________________ A.People should have balanced food to get different nutrients they need. B.The government should set strict rules to standardize the
production of food. C.I agree with you on this point， and we should pay more to attention to food safety. [答案]B 二、选择填空(每小题2分，共30分) 6-20题阅读下面的句子，从A、B、C三个选项中选出一个能填入空白处的最佳选项，并将答案序号写在答题纸上。
_________view of our long-standing business relations， we can consider a price reduction. A.In B.With C.On [答案]A It can be
aimed_________individuals with select surfing behavior. A.to B.in C.at [答案]C Online marketing allows businesses to reach a wider market while_________costs，_________time and eliminating tons of paperwork. A.to cut， to save B.cutting， saving C.cut， save [答案]B You should make sure that your password is long enough to_________it from being easily hacked. A.prepare B.pronounce C.prevent [答案]C 10.On arrival， our staff_________the customer with placing the sandbags down off the vehicle. A.assisted
B.sustained C.attracted [答案]A 1One of the basic functions of a bank is to provide services_________the storing and management of money. A.instead of B.related to C.subject to [答案]B 1_________rate is 3%for income between 3，501 and 5，000，
while_________rate is 45%for income over 80，000. A.Low…high B.The lowest…the high C.The lowest…the highest [答案]C 1Mobile banking functions nearly_________telephone banking， except that information is carried by Short Message Service. A.as the same B.the same as
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C.as same the [答案]B 1It will take at least two weeks just to get the storyboard_________. A.written up B.write up C.to write up [答案]A 1The participation of environmental protection is also the path_________for a company＇s development. A.sustainable B.moderate C.continuous [答案]A 1Events resulting from a loss of trust are
being seen now and then and they affect society in many_________ways. A.definite B.desired C.unfortunate [答案]C 1Could you
please_________that they have sufficient funds to cover this amount A.comfort B.confirm C.conclude [答案]B 1Marketing theory states that marketing managers should_________the needs of customers. A.meet B.involve C.measure [答案]A 1There have certainly been some challenges， but I＇d say we＇re_________to hit our targets for the year＇s end. A.on road B.onsite C.on track [答案]C 20.Our new supply chain_________by the management. A.has really been pushed B.has really pushed C.did really push [答案]A 三、阅读理解(每小题4分，共40分) 21-25题根据短文内容判断给出的语句是否正确，正确的写“T”，错误的写“F”，并将答案写在答 题纸上。
Product advertising is an important part of marketing.It aims at increasing sales by making a pro duet or service known to a wider audience， and by emphasizing its positive qualities.A company can advertise in various ways， depending on how much it wishes to
spend.There are different media for advertising including television， radio， newspapers，magazines， the Internet and direct mail.The
design and organization of advertising campaigns is usually the job of an advertising agency.A good advertising program tells potential customers why they need the product， how it is used and the
benefits derived from its use.A successful program also tells the consumer how the product is better than similar offerings by
competitors. Corporate advertising is not directly concerned with increasing the sales of a particular pro duet or service， but more with the brand image and reputation a company wants to present to the general public or within an industry.Corporate advertising comes in three different typesimage advertising， opinion advertising and investment advertising.Image advertising attempts to promote the importance of a company.Opinion advertising presents the impression of doing a public service by addressing the importance of a
company.Investment advertising is designed to attract potential investors. 2Generally， an advertising agency is responsible for designing and organizing a product＇s advertisement.[答案]T 2It is not necessary to consider the budget of an advertisement in choosing a media for advertising.[答案]F 2There are only three types of media used in advertising.[答案]F 2Product advertising is different from corporate advertising.[答案]T 2This passage is mainly about the
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history of advertising.[答案]F 26-30题阅读短文，从A、B、C三个选项中选出一个正确答案，并将答案序号写在答题纸上。
We are disappointed to learn from your letter of March
15that50out of the 3000 cartons of Herbs supplied to your Order No.DF-3 were found deteriorated on arrival at the port of
destination. We have been exporting Herbs for many years.All our goods were carefully inspected before shipment by China Commodity Inspection Bureau and were found to be of standard quality， and enjoy a good reputation on international markets.But for any possible deterioration for which we are found liable， we shall always be ready to compensate. For this particular transaction， however， we have to point that the goods were in good condition when shipped， which was clearly stated in the clean Bill of Lading.We， therefore，are certain they were damaged or stained
through careless handling while in transit， or they were put in the open and damaged by rain. Should you wish to place an order for a new batch of 50 cartons to makeup for your deteriorated goods，
please let us know and we will be willing to do so. Yours faithfully， Tom White 2Why does Tom White feel disappointed A.50out of the 3000 cartons of Herbs supplied were found deteriorated. B.He received a complaint letter from the client. C.The goods were delivered late. [答案]A 2How were all the Herbs before shipment A.They were found deteriorated. B.They were found to be of standard quality. C.They were found in poor quality. [答案]B 2Is Tom White willing to
compensate the loss of the client A.No， he doesn＇t think it is his fault. B.No， he thinks the transportation company should compensate. C.Yes，he is willing to compensate for their loss. [答案]C 2Which might not be the reason of the damage A.Tom＇s company didn＇t
inspect it clearly. B.They were damaged or stained through careless handling while in transit. C.They were put in the open and damaged by rain. [答案]A 30.How will Tom＇s company makeup for the Herbs damaged A.They will send all the goods again. B.They will ask the insurance company to compensate. C.They will ask the client to order another 50 cartons. [答案]C 四、翻译(每小题4分，共20分) 31-35题英译汉，从A、B、C三个选项中选出一个最佳答案，并将答案序号写在答题纸上。
3So let＇s meet each other half-way and compromise on a
10%reduction in price on the consignment. A.那么我们各让一半，运货价减少10%吧。
B.那么我们半路上见，妥协运货价降低10%吧。
C.那么我们各让一半，你我妥协将运货价降至10%吧。
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2020年9月3936国开电大商务英语2期末考试试题及答案
