重庆科技学院本科生毕业论文 摘要
重庆科技学院
毕业设计(论文)
题 目 浅谈商场空间的照明设计
院 (系) 人文艺术学院 专业班级 艺术设计2010—01 学生姓名 学号 2010443855 指导教师 职称 讲师 评阅教师 职称
2014年 6 月 2 日
摘要
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重庆科技学院本科生毕业论文 摘要
人们的生活越变越好,对物质的要求也就越来越高,商场就成为平时生活中重要的场所之一,它不单单是买卖物品,也是大家进行休闲娱乐活动的地方。良好的环境体现的是一个城市的发展,商场怎样加深自己的品牌形象又要区别于其他门店,是商场设计根本上的问题,为了能够达到好的利润,商场的环境就应该设计的高端、大气。空间照明设计就成为商场空间设计重要的组成部分,照明设计的目的是为了完美的展现出商品的美观、引诱顾客、创造适合的氛围、扩大商品的销售、满足顾客的种种需求,商场除了装饰要美观舒适外,照明设计得当也能使顾客提起购物的欲望,增强他们对商场的好感,从而反复的进来选购物品,本文从商场空间照明的基本概念,及突出空间照明对商场空间的作用,照明的方法等证明空间照明设计在商场空间设计中起到的重要作用。
关键词:商场空间 照明设计
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重庆科技学院本科生毕业论文 ABSTRACT
ABSTRACT
Along with the rapid development of people’s living condition ,the requirement of material life is becoming higher and higher. And the shopping mall has becoming an important part of recreational living place correspondingly, it is not only a place for selling and buying ,but also a place for entertaining. Good environment reflects the good development of a city ,so how to deepen the brand image and distinguish from other malls at the same time is the essential problem of store design. To achieve better profits, the shopping environment should be designed high-end and exclusive, so the space lighting design becomes the crucial part of store design. The target of the lighting design is to perfectly present the beauty of goods and create an atmosphere which attracts customers and promotes sales .Except for beautiful and comfortable decoration ,a good lighting design can also reinforce customers’ shopping desire and good impression of the mall ,and they will shop again and again. This article will demonstrate the important role of space lighting design in mall space design based on the basic concept of space lighting design and effects and methods to the mall space design.
Key words: mall space environment
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浅谈商场空间的照明设计
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